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Universal Brow Pencil

Universal Brow Pencil

66,663 Reviews

One versatile shade designed for most hair colors and skin tones, so every pencil in the pack works for you wherever you keep it.

Pack
$14.40
See how it works →
  • Leaping Bunny Certified Cruelty
  • BeVeg Vegan Certified
  • Talcum-Free
No AI, real results

REAL BROWS WITH BILLION DOLLAR RESULTS

Real women across different ages and skin tones, photographed before and after with no AI. Blonde, Taupe and Raven are matched to your hair color, so finding your shade is the easy part.

REAL BROWS WITH BILLION DOLLAR RESULTS
REAL BROWS WITH BILLION DOLLAR RESULTS
REAL BROWS WITH BILLION DOLLAR RESULTS
REAL BROWS WITH BILLION DOLLAR RESULTS
REAL BROWS WITH BILLION DOLLAR RESULTS

Free Shipping on Orders $40+

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Woman
Owned

Ships from California, USA

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BeVeg Vegan Certified

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Leaping Bunny Certified Cruelty Free

ParabenFree

30-Day Money Back Guarantee

Explore by Category

Build your own palette Magnetic pans, swap anytime Mirror + kickstand

The Billion Dollar Box®

Build your own palette

One magnetic compact, only the shades you actually use. Snap in your pans, close it, take it anywhere. Refill instead of rebuying.

  • Your box 4 shades, 1 compact
  1. 1 Choose your box
  2. 2 Snap in your shades
  3. 3 Refill, don’t rebuy

The Real Faces of Beauty

Discover how beauty lovers make our products part of their everyday routine

FREE SHIPPING $45+

Your routine, delivered free.

Spend $45 on anything you love, we cover the rest.

Crafted for Every Step of Your Beauty Routine

What started with brows has grown into a full line of beauty essentials—crafted for real women and perfected over two decades

Brows

Eyes

Lips

Billion Dollar Box® Collection

Shop all
4.8
Rated 4.8 out of 5 stars
66,664 Reviews

Universal Brow Pencil

$14.40

$18.00

4.5
Rated 4.5 out of 5 stars
52 Reviews

Brow Duo Pencil: Concealer & Highlighter

$14.40

$18.00

3.7
Rated 3.7 out of 5 stars
17 Reviews

Eyeliner Pencil

$9.60

$12.00

5.0
Rated 5.0 out of 5 stars
2 Reviews

Eyeshadow Duos

$8.00

$10.00

4.5
Rated 4.5 out of 5 stars
2 Reviews

Luxe Lip Oil

$12.00

$15.00

4.6
Rated 4.6 out of 5 stars
21 Reviews

pH Lip Oil: Blushing Effect

$14.40

$18.00

4.9
Rated 4.9 out of 5 stars
23 Reviews

Billion Dollar Box®

$12.00

$15.00

Billion Dollar Box® & Magnetic Brush Set Bundle

$35.00

20+ Years of Woman-Owned Excellence

Since 2004, BDB has provided solutions to modern beauty challenges with timeless, professional-quality cosmetics.

Read Our Founder Story

"It started with credit cards and a strong belief that I could create better brow products for consumers. Fast forward 20 years later, we are a worldwide brand that has expanded beyond brows into beauty and beyond."

Natalie Plain, CEO & Founder

Featured In

How can I choose the best shade?

Our blonde shades work best for those with silver, blonde and light brown hair colors.  Our taupe shades are the most universal shade and work with light to dark brunettes. Our raven shades are best suited with deep brunette and black hair.

What if I pick the wrong shade?

We are happy to exchange your shade at any time. Please email us at (LINK: sales@billiondollarbrows.com) for any questions. 

Where do you ship from?

We ship from Irvine, CA USA

What is the BDB return policy?

If you are unhappy with your purchase for any reason, we offer a 30 day money back guarantee on items purchased through our website.

Are BDB products tested on animals?

BDB is proudly a Leaping Bunny Certified Cruelty-Free company. 

This means we do not conduct or commission any animal tests, and BDB products do not use any ingredient or formulation that is tested on animals.

Are BDB products vegan?

All BDB products are proudly BeVeg Vegan Certified.

This means all BDB products, their formulations, ingredient sources, and manufacturing facilities have been third-party audited and approved as BeVeg Vegan Certified.

I am a beauty professional. How do I become an authorized retailer of BDB?

Visit BDB Pro or email us for more information about BDB Pro for salons, studios, and industry professionals.

Are Billion Dollar Brows, Billion Dollar Beauty, and BDB the same company?

Yes. As we expand beyond brows to include beauty, we’ve refreshed our brand name. 

You may receive products in packaging with Billion Dollar Brows, Billion Dollar Beauty, or BDB.

Who can I contact about press or partnership inquiries?

Please email us (link: sales@billiondollarbrows.com) with press kits, media inquiries, or partnership opportunities and a member of our team will follow up with available opportunities.

Frequently Asked Questions

Find answers to your most common questions about our products and services. Didn’t find what you’re looking for? Contact us, we’re happy to help!
Cruelty-Free
Vegan
Paraben-Free
Talcum-Free
Non-Toxic
Ethically Sourced
Woman-Owned
Woman-Operated