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class=\"p-ia4_client_container\"\u003e\n\u003cdiv class=\"p-ia4_client p-ia4_client--workspace-switcher-rail-visible p-ia4_client--with-workspace-switcher-sk-menu--not-collapsed p-ia4_client--sidebar-wide p-ia4_client--with-split-view-feature\"\u003e\n\u003cdiv aria-label=\"Billion Dollar Brows\" role=\"tabpanel\" class=\"p-client_workspace_wrapper\"\u003e\n\u003cdiv class=\"p-client_workspace\"\u003e\n\u003cdiv class=\"p-client_workspace__layout\"\u003e\n\u003cdiv role=\"tabpanel\" aria-label=\"Activity\" class=\"p-client_workspace__tabpanel\"\u003e\n\u003cdiv class=\"enabled-managed-focus-container\" role=\"none\"\u003e\n\u003cdiv role=\"dialog\" aria-label=\"Channel bdb-websites\" class=\"p-view_contents p-view_contents--primary\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"tabbed_channel__Abx5r\"\u003e\n\u003cdiv class=\"tabbed_channel__Abx5r\"\u003e\n\u003cdiv data-qa=\"tabs_content_container\" class=\"channel_tab_panel__zJ5Bt c-tabs__tab_panel c-tabs__tab_panel--active 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class=\"c-virtual_list__item\" aria-setsize=\"-1\" aria-label=\"ruthiekaplan. You can put this for now:\n\n\nNatalie Plain is the CEO and Founder of Billion Dollar Beauty – A Consumer Product Goods brand that is distributed throughout, Australia, Asia, Europe and North America. As an industry veteran of over 20 years, Natalie has spun off her fortress of Billion Dollar intellectual property into the launch of Billion Dollar Brands where she owns everything from concept to the consumer experience.\n\nNatalie has developed every vertical in her corporation and continues to break new ground through strategic brand acquisitions, licensing rights and as an author and broadcaster specializing in the field of intellectual property.\n\nAs a certified Women Owned company, Natalie studied and earned her trade through mentorship such as serving as a\nWhite House intern - Working as a ghostwriter for President Bill Clinton and press correspondent for First Lady Hillary Clinton. Natalie graduated from California State Long Beach with a B.A. degree and currently resides in Southern California with her husband and two children.\n At 1:26 PM.\" tabindex=\"0\"\u003e\n\u003cdiv data-qa-placeholder=\"false\" data-qa-unprocessed=\"false\" data-qa=\"message_container\" class=\"c-message_kit__background p-message_pane_message__message c-message_kit__message\" role=\"presentation\"\u003e\n\u003cdiv data-qa-hover=\"true\" class=\"c-message_kit__hover\" aria-roledescription=\"message\" role=\"document\"\u003e\n\u003cdiv class=\"c-message_kit__actions c-message_kit__actions--default\"\u003e\n\u003cdiv class=\"c-message_kit__gutter\"\u003e\n\u003cdiv data-qa=\"message_content\" class=\"c-message_kit__gutter__right\" role=\"presentation\"\u003e\n\u003cdiv class=\"c-message_kit__blocks c-message_kit__blocks--rich_text\"\u003e\n\u003cdiv data-qa=\"message-text\" class=\"c-message__message_blocks c-message__message_blocks--rich_text\"\u003e\n\u003cdiv data-qa=\"block-kit-renderer\" class=\"p-block_kit_renderer\"\u003e\n\u003cdiv class=\"p-block_kit_renderer__block_wrapper p-block_kit_renderer__block_wrapper--first\"\u003e\n\u003cdiv dir=\"auto\" class=\"p-rich_text_block\"\u003e\n\u003cblockquote data-stringify-type=\"quote\" class=\"c-mrkdwn__quote\" type=\"cite\"\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003eThe Plain Truth About Building a Billion Dollar Brand\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003eKey Insights:\u003c\/b\u003e\u003cbr\u003e⭐ \u003cb\u003eThe BDB Way:\u003c\/b\u003e Learn the exact brand-first framework used to build Billion Dollar Beauty.\u003cbr\u003e💰 \u003cb\u003eOwn the Brand. Own the Future:\u003c\/b\u003e Discover how strategic branding creates long-term, scalable value.\u003cbr\u003e📝 \u003cb\u003eActionable + Proven:\u003c\/b\u003e Real-world insights you can apply immediately.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003eWhat’s Inside:\u003c\/b\u003e\u003cbr\u003e📖 \u003cb\u003eA Clear Brand Blueprint:\u003c\/b\u003e From concept to consumer experience.\u003cbr\u003e🏆 \u003cb\u003eBuilt to Scale:\u003c\/b\u003e Focused on ownership, IP, and billion-dollar growth strategy.\u003cbr\u003e🚀 \u003cb\u003eMade for Founders:\u003c\/b\u003e Entrepreneurs ready to build brands that last.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003eAbout the Author:\u003c\/b\u003e\u003cbr\u003eNatalie Plain is the CEO and Founder of \u003cb\u003eBillion Dollar Beauty\u003c\/b\u003e, a globally distributed consumer brand across Australia, Asia, Europe, and North America. With 20+ years of industry experience, Natalie has built a powerhouse of proprietary intellectual property through \u003cb\u003eBillion Dollar Brands\u003c\/b\u003e—owning every step of the brand journey.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e✨\u003c\/span\u003e \u003cb\u003eWhy BDB Believers Love It:\u003c\/b\u003e\u003cbr\u003eA bold, no-fluff guide for building brands with confidence, clarity, and billion-dollar ambition.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-item-key=\"bottomSpacer\" data-qa=\"virtual-list-item\" id=\"message-list_bottomSpacer\" role=\"listitem\" class=\"c-virtual_list__item\" aria-setsize=\"-1\" tabindex=\"-1\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Billion Dollar Beauty","offers":[{"title":"Default Title","offer_id":49113565004013,"sku":"TBT3813","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0483\/3588\/0360\/files\/ThePlainTruthBookCover.png?v=1765388146"},{"product_id":"tubing-mascara-liner-duo","title":"Tubing Mascara + Liner Duo 2-Pack","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eBold lashes. 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